How Liquor OS Uses AI
Last updated: October 3, 2026
Liquor OS uses artificial intelligence. This page explains where, what information it uses, and the limits we put on it.
Where AI is used
- Replies: the store's AI staff reply inside conversations customers start, by text, chat and email, and draft replies to reviews.
- Phone: an AI assistant answers the store's calls when staff can't, says it is the store's AI assistant and that the call is recorded, and calls back only when a caller asks.
- Marketing: AI plans the store's marketing and prepares posts, emails and texts that the owner approves or sends from the store's own tools.
- Owner control: each staffer is set to ask first, act and report, or act on its own; anything about money, billing, ad spend, hours, special orders and complaints always asks the owner.
What AI receives
When a feature uses AI, the text, images, audio or files that feature needs are sent to an AI model provider, which processes them and returns a result. We send only what the task needs. Information is sent over encrypted connections, and the providers work under commercial terms that govern how they handle it.
What Liquor OS learns about your business, such as your facts, your preferences and the way you write, is stored for your workspace and used to serve you.
People stay in charge
- Liquor OS asks a person before it does anything important, such as sending a message to a customer or publishing something.
- AI can be wrong. Check what it produces before you rely on it.
- Liquor OS does not use AI to make decisions with legal or similarly significant effects on people without a person involved.
- On the phone, the AI assistant tells you it is an AI assistant, and you can ask for a person.
Where you'll see AI
Anything an AI assistant says to you directly comes from Liquor OS's AI unless it says it is a person. Content we publish may have been drafted with AI and is reviewed by our team.
Questions
If you have a question about how Liquor OS uses AI, or think it made a mistake that affects you, email support@get-creative.co.
- Email: support@get-creative.co
- Mail: InStoreAdvisor Inc., Attn: Privacy, 4465 E Genesee St., Syracuse, New York 13214, United States
We answer every message, normally within a few working days.